Innovations Published on 27 Nov, 2009

Baileys Extra Thick Cream

Dairy Crest and Diageo have created Baileys Extra Thick Cream, available in two flavours: Baileys Original Irish Cream and Baileys with A Hint of Crème Caramel. Dairy Crest believes Baileys Extra Thick cream range will enliven the flavoured cream category and drive sales in an area historically lacking a branded proposition.