Innovations

McCoy’s promotion packs and curry flavours

23 Aug 2010

United Biscuits UK is launching a McCoy’s promotion on its handy-​pack range. The Man Crisps brand is teaming up with 1,500 of the nation’s Indian restaurants to offer consumers two main curry dishes for the price of one with every pack of McCoy’s purchased.

To support the launch and offer retailers the chance to highlight the promotion, McCoy's is launching a limited edition curry flavoured range.
Available from mid-September, McCoy's Chicken Jalfrezi and Lamb Vindaloo will be available in 50g handy-packs at an MRRP of 55p.