Innovations
Schweppes Abbey Well freshens up for the Olympics
Coca-Cola’s Schweppes Abbey Well is revamping its logo in the run-up to the London 2012 Olympic and Paralympic Games with a bold new design created by Copenhagen based Kontrapunkt. Schweppes Abbey Well will be the only packaged water available at the games.
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Your comments (1)
Webbie61 said on 23 Feb:
What a shame. Britain wins the olympics, a proud moment for this beleageured nation, and the only bottled water allowed to be sold is owned by Coca Cola. What about water filling stations so athletes, officials and visitors can refill their bottles rather than adding to the 3 million plastic bottles thrown away every day? Come on Olympics, this is a great opportunity for a positive sustainability stance!
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