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Asda brings Hershey’s chocolate to the UK
Asda is bringing Hershey’s to Britain and is the first supermarket in the UK to stock an exclusive range.
Research by Asda has revealed that Hershey’s is the stateside treat that over half of Brits who holiday in America bring home with them.
62% of shoppers said they would like to get their hands on Hershey‘s in the UK, prompting Asda to meet customer demand through its relationship with Walmart and launch the range in-store this week.
The 12 Hershey’s products include dark and milk chocolate Kisses, bars and milk chocolate Nuggets, plus an exclusive Extra Creamy addition. The new Extra Creamy recipe has been created for Brits unaccustomed to the ‘distinctive taste of original Hershey’s’.
Source: Asda
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