News Published on 3 Dec, 2009
Bottle for Life concept launched
Filed by Medina Bailey
UK-based Life Pure Water is offering its Bottle for Life charitable concept to restaurants, following a successful pilot scheme. The initiative sees restaurants filling reusable glass bottles with filtered tap water and serving them to diners at £1 each.
The money raised then goes to Life’s ‘drop4drop’ charity, which provides children in developing countries with clean drinking water. The scheme has been piloted by Due South in Brighton and Birmingham’s Kitchen Garden Café.
Over a five-month period, Due South has raised enough funds to provide more than 4,000 children with drinking water.
“This is a brilliant scheme and I would recommend it to other quality restaurants,” said owner Robert Shenton. “It fits in with our objectives to support local companies and limit food miles, while benefiting some of the poorest people in the world. And we can make our own sales figures stack up at the same time!”
Sophie Gist
The Bottle for Life is also now present in a leading restaurant in Leicester and we are seeking further supporters nationwide. Please call Life Water on 0845 634 5030 if you’d like to support the scheme.
Posted 4 Dec 2009 9:57am
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