Cawston Press has added a new spiced tomato flavour to its range of organic fruit and vegetable juices.
Available in 1 litre Tetra Pak cartons with a recommended retail price of £2.49, the new juice will sit alongside other recent additions to the fruit and vegetable range such as radiant roots and brilliant beetroot. Described as a “bright and colourful vegetable blend”, made using pressed juice, it has been introduced to increase the options available to discerning consumers seeking a more refined and subtly spicy drink.
The new flavour adds to the recent radiant roots and brilliant beetroot juices.
Cawston Press managing director Steve Kearns said: “We are excited to announce a brand new addition to our award-winning range of fruit and vegetable juice. Our team has created an innovative juice, using both a dash of our original apple juice and new, dynamic flavours, to champion tomato juices on the market. I have no doubt that the high-quality juice will please all consumers – whether they’re looking for a healthy vegetable-fix or a first-rate Bloody Mary!”
The new flavour expands upon the current range of fruit and vegetable juices, which has grown by 62% since 2014 as consumers continue to seek out products with lower levels of fructose sugars. It will be available in the UK through retailers Waitrose, Ocado, Whole Foods Market and Tesco.
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