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Champions of F&B crowned at Gulfood Awards 2011

Shaun Weston28 Feb 2011

The best of the best in the international food and beverage industry were recognised at a gala dinner held at the Dubai International Convention and Exhibition Centre on 27 February 2011, to announce the winners of the 2011 Gulfood Awards.

Organised by The Dubai World Trade Centre (DWTC), in association with UK-​based FoodBev Media, the awards attracted more than 150 entries from 23 countries in 16 different categories, and were judged by an international panel of experts.

The event was inaugurated by Issam Kazim, director, Dubai World Trade Centre, and was hosted by FoodBev Media group editorial director Bill Bruce and presented by Ishta Nyakooja from Jebelali International.

“The region’s food and drink industry has once again delivered a comprehensive range of innovations and initiatives,” said Bruce. “From new flavours and ingredients to packaging and foodservice developments, the judging panel was impressed by the passion and creativity demonstrated by many of the entries in this year’s awards, which demonstrated why the food and beverage industry is the fastest moving in the FMCG category, meeting and frequently exceeding the expectations of consumers and taking a leading role in global issues from health to environmental sustainability.”

Gulfood Award Winners

Best new non-​alcoholic beverage

  • Winner: Vistern Health Sdn BHD from Malaysia with Sparkling Euphoria.

Best new functional food or drink

  • Winner: Tiffany Foods Ltd from the UAE with Tiffany Activ Pro.

Best new Halal food

  • Winner: Midamar Corporation from the US with Midamar Halal Air Chilled Chicken.

Best new baked or confectionery product

  • Winner: Backaldrin International from the UAE with Pur Pur Bread.

Best new frozen or chilled food

  • Winner: St James Smokehouse Ltd from the UK with St James Scotch Reserve Smoked Salmon Scotch Egg.

Best new fast food product or innovation

  • Winner: Lebanese Co for Modern Food Industry with Gardenia Grain d’or Gourmet du President.

Best newcomer brand or business

  • Winner: Morlife Pty Ltd from Australia with Morlife.

Best new food or drink packaging innovation

  • Winner: Korozo Ambalaj from Turkey with Wine & olive oil pouches.

Best health education initiative

  • Winner: Al Ghurair Foods from the UAE with School Feeding Campaign – Dubai Cares.

Best new health food or health food and beverage ingredient

  • Winner: Roquette from France with VegBoost.

Best environmental sustainability initiative

  • Winner: Masafi Co LLC from the UAE with Go Green.

Best new foodservice innovation

  • Winner: Henny Penny for the US with Single Well Evolution Elite Open Fryer.

Best new catering equipment innovation

  • Winner: Flexsil-​Lid from Australia with Flexsil-​Lid.

Best equipment innovation

  • Winner: SYS Systemfiltration GmbH from Germany with Vito oil filter system.

Best stand above 100 m2

  • Winner: Tetra Pak.

Best stand below 100 m2

  • Winner: Masafi Co LLC.

Best innovation

The judging panel awarded Flexsil-​Lid from Australia as ‘Best Innovation in the Gulfood Awards 2011′.

Did you attend the Gulfood Awards this year? Share your comments with the editor.

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