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Coca-Cola Company finalises transaction with CCE
The Coca-Cola Company has announced that it has completed the acquisition of the North American operations of Coca-Cola Enterprises and the sale of the Company’s Norway and Sweden bottling operations to CCE.
This transaction positions The Coca-Cola Company to more profitably deliver the world’s greatest brands and drive long-term value for all shareholders.
“Today begins the next era of winning for our North America system,” said Muhtar Kent, chairman and CEO, The Coca-Cola Company. “With the completion of this transaction, we have redefined our operating model to best serve the unique needs of our flagship market, in full alignment with our 2020 Vision. Our thoughtful and disciplined planning efforts prior to completing the transaction will enable us to execute and quickly drive a seamless integration in North America, delivering enhanced value to our customers, consumers and independent bottling partners.
“Through CCE’s acquisition of our bottling operations in Norway and Sweden, this transaction also further strengthens our franchise system in Europe by providing broader geographic coverage and optimised marketing and distribution leadership in this key geography. Across the globe, The Coca-Cola Company remains committed to continuously evolving and advancing our franchise system in line with the unique needs of each and every market.”
Source: The Coca-Cola Company
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