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Coke Enterprises to be official supplier of MEN Arena
Coca‑Cola Enterprises will be an official drinks supplier to the Manchester Evening News (MEN) Arena in the UK, plus several other SMG Europe venues.
The three‑year deal will see CCE provide the venues with Coca‑Cola products, including Coca‑Cola, Diet Coke, Coke Zero, Sprite, Fanta, Powerade and Schweppes Abbey Well.
The contract was awarded by SMG Europe, an operator of indoor entertainment arenas in the UK.
Commenting on the deal, Andrew Milne, CCE regional sales director, said: “This is a fantastic fit with CCE’s portfolio of soft drinks brands. We’re really looking forward to working with the SMG team and to making sure visitors to the MEN Arena venues enjoy our full range of drinks.”
Source: Coca‑Cola Enterprises
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