Crosse & Blackwell has launched a series of new flavours as part of their ‘Best of British’ range.
The new additions to the range are inspired by popular contemporary soup flavours and include ham hock, spicy parsnip and carrot; and beef and chunky veg.
Chris Wright marketing director for Crosse & Blackwell said: “Sourcing fresh quality ingredients from across Britain has been fundamental to the success of the Crosse & Blackwell ‘Best of British’ range.
“We are confident that the new flavours will appeal to our existing consumers while supporting us in attracting new shoppers to the range by offering enhanced choice.”
The products are available in a 400g can variant, available in Tesco, Morrisons and Waitrose stores across the UK.
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