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Eldorado Artesian Springs introduces 100% rPET bottles
Rocky Mountains-based Eldorado Artesian Springs has announced that it’s the first US bottled spring water company to use 100% recycled plastic in its bottles. Recycled plastic – or rPET (recycled polyethylene terephthalate) – is made from plastic that was previously used as packaging, then recycled and processed to create new bottles.
Eldorado’s 100% rPET bottles help to create a market for post-consumer recycled materials like PET. Also known as ‘upcycling’, using post-market materials helps to divert reusable material out of the waste system. The rPET used in Eldorado’s new bottle is FDA-approved and meets the same safety standards as virgin plastic bottles.
“We are very excited to be the first US bottled spring water company to introduce 100% recycled plastic bottles,” said Jeremy Martin, vice president of marketing. “Eldorado is committed to reducing its impact on the environment and continues to seek sustainability in every aspect of our business.”
By using rPET instead of virgin plastic, Eldorado says that it will reduce the energy required to produce this bottle by 77% and will reduce greenhouse emissions by 58% according to Napcor (National Association for PET Container Resources).
Source: Eldorado Artesian Springs Inc
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