Frijj milkshake features on-pack Thorpe Park promo

Shaun Weston18 Jun 2012

The UK's Frijj milkshake brand has launched an on-pack promotion with Thorpe Park of The Merlin Group. All core Frijj bottle sleeves will act as a 2-for-1 ticket for Thorpe Park. Frijj is the number one milkshake brand, worth £49.1m and accounting for 25% value share of the flavoured milk category.