At the International Food & Drink Event 2015 held at Excel London from 22-25 March, Darren Wood spoke to Scott Chassels of Fuel about winning Best new breakfast innovation at IFE 2015 and their future.
Fuel started three years ago and since then has added a range of products to their portfolio including milk based drinks, porridge pots and their award-winning product Protibrik, a protein boosted wheat biscuit.
Scott believes that the award win can increase awareness with consumers and retailers.
Recorded and produced by: Darren Wood
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