Kellogg's responds to the campaign call for 9pm watershed

Kellogg's has responded to the Children’s Food Campaign to ban advertising of foods and drinks high in fat, sugar and salt before 9pm.

Paul Wheeler from Kellogg's said: “I’m not sure how a survey of just 1015 people can claim to represent the view of parents. Perhaps we have a different view of mums and dads to the Children’s Food Campaign – we think they are big enough and old enough to decide what food they want to buy.”

Source: Kellogg's

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