Kellogg's to deploy Terra Technology across US

Rebecca Prescott25 Apr 2012

Terra Technology, a provider of innovative supply chain solutions for consumer products companies, has confirmed that Kellogg Company, has chosen Terra Technology’s Demand Sensing solution.

During a recent pilot of Demand Sensing’s capabilities, Kellogg Company’s forecast accuracy was significantly improved. Greater forecast accuracy allows the company to improve in-stock availability while reducing costs.

Source: Terra Technology

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