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London’s very own tap water carafe, Tap Top, goes on sale
Tap Top, designed specifically for serving tap water in the capital’s bars, eateries and businesses, was the winning design by industrial designer Neil Barron in the ‘Carafe for London’ competition staged last year by Thames Water as part of its ‘London On Tap’ campaign.
Thames Water’s chief executive, David Owens, said: “Through London On Tap, we wanted to celebrate the world-leading quality of London’s drinking water by making it more accessible to people when they’re out for a meal or a drink. To do that, we needed a stylish, sustainable vessel that reflected the calibre of its contents and that’s exactly what Neil gave us in Tap Top.
“It’s fantastic that Londoners now recognise they have a choice about what they drink. This summer, the best drinking water in Britain will be served up, fittingly, in the country’s trendiest carafe.”
Mayor of London, Boris Johnson, said: “I’m delighted that the new London On Tap carafe is now available. This campaign has been a great success. Not only has it highlighted the talent of the designers we have here in the capital, but also Londoners can now feel empowered to ask for London’s finest tap water.”
Each carafe, produced and hand-finished in the southeast by Nazeing Glass Works, costs £10 (ex-VAT and delivery), of which £1 will be donated to the charity WaterAid. Tap Tops will be available immediately in clear and frosted, with blue becoming an option from 1 July and green from September.
Aldo Zilli, who was the first restaurateur to receive his order of carafes from designer Neil Barron and Rosie Boycott (chair of London Food), said: “I fully support efforts to make the restaurant industry kinder to the planet, and have really enjoyed being involved in the London On Tap initiative. It’s important to enthuse restaurateurs and diners about the great tap water that we have in this city, and to realise that there’s no stigma involved in choosing it over bottled water.”
Campaign details
The London On Tap campaign was launched in February 2008 to promote the serving and consumption of London’s tap water in its thousands of restaurants, bars and hotels.
The campaign has garnered support from celebrity chefs, environmental groups, businesses and even the House of Lords. Many London restaurants and organisations have already registered interest in the carafe.
Thames Water will be giving the first 10,000 carafes to organisations, deserving causes and VIPs across the city, including the Queen and the prime minister, Gordon Brown, as part of the company’s Ten-for-Ten programme.
Source: Thames Water
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