The familiar white bottle has been redesigned to make it easier to hold and more comfortable to pour.
The change comes 33 years after its launch in the UK in 1980.
“We’ve refined everything: the logo, symbol and the typography, and the bottle shape itself,” said Patrick Venning, marketing director at Malibu. “The new bottle is more slender, with high shoulders, giving it a distinctive, modern feel that appeals to everyone.”
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