Metsä Board has presented a ‘revolutionary’ paperboard cup concept called Lidloc that doesn’t require a separate lid.
The patented design is based upon an extension to a standard cup structure that folds and locks into an integrated lid. The innovative design completely removes the need for a separate plastic lid and will reinvent how paperboard cups are produced, consumed and recycled, Metsä Board claimed.
Cyril Drouet, the company’s design and innovation director, worked closely with Metsä’s design team to develop the novel packaging.
“We have designed this to be a one-piece construction that removes the need for a separate plastic lid,” he said. “It is easy to fold and assemble with a secure lid-locking design. The integrated lid is spill-proof and offers extra branding power as it can be printed as one piece with the rest of the cup. The lid also contains an integrated ‘sip’ mechanism for hot beverages as well as being ideal for cold drinks with a straw.”
The Lidloc cup features side panels that can be folded inwards to form a lid.
Metsä Board said that – on top of brand benefits – the innovation would help support its customers to become more sustainable. All of Metsä Board’s paperboards are made from a renewable resource, fresh fibres, which are of known origin and ensure the purity and brightness of appearance.
Metsä Board is part of the multi-billion-euro, Finnish-headquartered Metsä Group.
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