News
Mountain Dew enters new sustainability partnership
Burton Snowboards and Mountain Dew have entered a new partnership focused on improving sustainability in apparel and outerwear.
Specifically, for the 2012 and 2013 product seasons, the two brands are working together to change the way outerwear and apparel are made, by creating sustainable fabrics out of recycled plastic bottles and implementing this material into key products within the Burton line.
The first round of products from this partnership features a hand-crafted line of t-shirts made from 50% recycled plastic bottles and 50% organic cotton.
For future product lines, the brands will continue to increase the number of styles that use this sustainable fabric, with outerwear being the next key focus, the company said.
.
Source: Mountain Dew
- If you enjoyed this article, you may also like this: Mountain Dew runs Call of Duty promotion
See also
Latest news
| |
Your comments (0)
Add your comment
Please login or register to post comments.