Mountain Dew has launched DEWGothamCity.com, a hub including never-before-seen Warner Bros Pictures' and Legendary Pictures' The Dark Knight Rises, content, which provides 'unprecedented access to Gotham City.'
DEWGothamCity.com is a destination for fans looking to experience The Dark Knight Rises before the film's opening day, 20 July, in the US.
DEWGothamCity.com hosts four environments that feature interactive activities and content.
Fans who open a specially marked package of Mountain Dew – including The Dark Knight Rises, can redeem on-pack product codes at DEWGothamCity.com for a chance to win prizes.
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