Nestlé enters new dairy partnership in Morocco

Rebecca Prescott9 May 2012

Nestlé is building on its commitment to help support the development of the global dairy industry with a new partnership in Morocco.

The collaboration with the local authorities in the Moroccan region of Doukkala-Abda aims to increase milk production, improve the quality of fresh milk and encourage the development of the dairy industry throughout the private sector.

Nestlé will invest more than CHF5.3m over the next three years. It will help more than 10,000 farmers by providing training and expertise in milk supply, technical equipment, management and finance, according to the company.

David Saudan, CEO of Nestlé Morocco, said: “This partnership will expand our dairy operations in the country. Our investment aims to encourage the growth of the dairy sector and help us to continue to deepen our engagement with farmers and their communities.”

Nestlé sources about 73 million litres of fresh milk from over 16,000 dairy farmers in the country.

Nestlé’s work with farmers in Morocco is part of its approach to business which it calls Creating Shared Value.

The company aims to create value for its shareholders while at the same time creating value for the communities it serves and in which it operates. Rural development is one of Nestlé’s three key CSV focus areas, as well as nutrition and water.

Source: Nestlé

Related articles