The spoon is integrated into the lid of the square pot, accessible by tearing off a self-adhesive, peel-off label on top of the plastic pot.
“It’s a very handy and practical solution,” said Søren Marcussen, executive VP CSO, from RPC Superfos. “The spoon is ready to grab without any need for opening a smaller plastic bag. The key word is simplicity; there is all you need, but no more than that.”
The design is available in two versions: one with the spoon in the lid and one with a higher lid, with room for a crunchy topping and the spoon. The two sizes are 210ml and 300ml.
The pot is reclosable, stable and optimised for stacking, filled or empty.
In-mould labelling means the brand identity is maximised on-shelf with colours, pictures, decorations and trademarks rendered in premium image quality.
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