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New Thames Water pledge to ‘intensify efforts’
Thames Water has pledged to intensify its efforts to help provide clean water and sanitation for millions of people in the developing world, with two major fund-raising initiatives planned for 2009.
For nearly three decades, the company’s employees and customers have supported the work of the international charity WaterAid, raising nearly £15m, helping to provide safe water, sanitation and hygiene education to an estimated one million people. More are set to benefit thanks to two new initiatives:
- The company will host the second annual ‘Love Water’ charity ball this summer, and will look to exceed the £200,000 raised at last year’s event for WaterAid.
- The iconic ‘Tap Top’ water carafe, designed as part of Thames Water’s award-winning London On Tap campaign, will go on sale to restaurants, bars and hotels, with £1 donated to WaterAid for every carafe sold.
Thames Water’s director of strategy and regulation, Peter Antolik, said: “It’s easy for us to take our access to top-rated tap water and first-class sewerage services for granted. It’s only when we lose supply for whatever reason, or a pipe gets blocked, that we begin to appreciate how impossible life can be without these basic essentials, and perhaps think of the hundreds upon millions of people for whom access to clean, safe water and decent sanitation is a remote prospect.”
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