Organised by FoodBev Media’s Water Innovation magazine, this year’s awards attracted more than 150 entries from 31 countries in 12 categories. The Water Innovation Awards began in 2002 as the bottledwaterworld design awards.
Categories ranged from products including still, sparkling, flavoured and functional waters, to packaging, marketing and environmental sustainability. The ‘Best label or decorative finish’ category was sponsored by Stora Enso and the ‘Best environmental sustainability initiative’ category was sponsored by Highland Spring Group.
The judging panel met in London at the beginning of October to select finalists and winners.
“Once again, we were impressed with the range and variety of entries in this annual awards competition, designed to focus on excellence and innovation in the international packaged water industry,” said Bill Bruce, FoodBev Media group editorial director, who chaired the judging panel and hosted the awards ceremony. “The biggest category was ‘Best environmental sustainability initiative’ (sponsored by Highland Spring), demonstrating the industry’s commitment to best practice in packaging lightweighting and recycling, as well as energy management and water stewardship.”
Co-hosting the presentation, Water Innovation magazine editor Medina Bailey said: “The standard of entries going head to head was extremely high this year. Companies from all corners of the globe have raised the bar when it comes to novel concepts that effectively communicate their benefits to consumers. From a bottled water resembling luxury skin care, to a product that wears its recycling message on its sleeve, the winners highlight the industry’s dedication to product innovation.”
See all 78 pictures in our Flickr gallery.
To read more about all the innovations entered into the awards, see the 2010 Water Innovation Awards Showcase magazine, which features every single entry, as well as issue 63 of Water Innovation magazine, which highlights the finalists and winners.
Best new still or sparkling water
Best new flavoured water
Best new functional water
Best newcomer brand or business
Best new bottle in PET
Best new bottle in glass
Best new label or decorative finish (Sponsored by Stora Enso)
Best new packaging or manufacturing innovation
Best environmental sustainability initiative (Sponsored by Highland Spring)
e Green Drinks Co Ltd for Pouchlink.
Coca-Cola Hellenic received a special commendation for ‘Outstanding and sustainable contribution to international water stewardship’, and from their entries a second winner in the category was awarded:
Best ethical or humanitarian initiative
Best marketing campaign
Best TV or cinema advertisement
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