Pepsi Lipton Tea partnership launches new campaign

Rebecca Prescott3 May 2012

Pure Leaf Iced Tea, a product of the Pepsi Lipton Tea partnership, is reviving its classic taste with a new 'For the Love of Leaves' campaign this summer.

Gail Simmons, of Bravo's Top Chef and Food & Wine magazine, will also join Pure Leaf at the Kentucky Derby to unveil tea-infused recipes.

Mary Barnard said: "We're reintroducing Pure Leaf's fresh brewed taste with a new look that iced tea drinkers will be proud to serve to both their families and guests.

"Our flavours, which are made from hand-selected tea from around the world, also pair wonderfully with food and make great additions to refreshing summer drink recipes."

Source: PepsiCo

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