In the first of a three part series looking at a variety of subjects within the food and beverage sector, Marie Stafford director of the Innovation Group Europe at J. Walter Thomson talks to Darren Wood about the healthy eating trend and explains about consumers’ increased awareness of the downsides of unhealthy eating and pressure on brands to do more to support healthier lifestyles.
In next week’s instalment, Marie looks at the growing trend of technology and the impact social media has in the food and beverage industry.
Recorded and produced by: Darren Wood
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