Potencia Energy Drink from DLR

Shaun Weston22 Feb 2008 (Updated 1 Feb 2009)

Potencia Energy Drink contains tamarind, which is known as an appetite suppressant
Potencia Energy Drink contains tamarind, which is known as an appetite suppressant

DLR Associates in the US is aiming at Hispanic consumers with its 16oz Potencia Energy Drink. President Daisy Ramirez explained how the appetite suppressing ingredient tamarind is known to be beneficial for gut and colon health.

DLR Associates in the US is aiming at Hispanic consumers with its 16oz Potencia Energy Drink. President Daisy Ramirez explained how the appetite suppressing ingredient tamarind is known to be beneficial for gut and colon health.

Other ingredients include taurine, guarana, ginseng, niacin and vitamin C. Two more variants are planned.

This article was first published
in Beverage Innovation.

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