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Slow Cow – the ‘anti-​energy drink’

Shaun Weston28 Jul 2009

© Francis Bourgouin/​Flickr

Out to help those looking for a quick relaxation fix, a new drink from Canada offers ‘an acupuncture session’ in every can. An antidote to energy drinks such as Red Bull, Slow Cow was developed to help people de-​stress.

Under the premise that caffeine-​packed drinks tend to increase anxiety, Slow Cow contains theanine, camomile, valerian), passiflora and other ingredients known for their calming effects. The beverage is meant to increase mental awareness while improving relaxation, without the post-​hit dip that caffeine and other stimulants cause.

Source: Sylvie Lafave/​Springwise

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