The 65ml ‘X-Treme’ Lime and Chocolate Ice Lolly will feature chocolate ice cream coated with a lime-flavoured shell and is expected to hit the market in the second quarter of 2014 with an RRP of £0.70p.
Andrew Howard, MD, Beechdean Ice Cream Group, said: “We are extremely excited about the launch of this new licensed product, which is set to have broad generational appeal and category standout. We absolutely pride ourselves on driving category innovation through consumer demand and this new product is no exception.”
© FoodBev Media Ltd 2024