Since 2012, Monte Scroppino Originale has been available in the on-trade in the Netherlands, Canada, Singapore and South Africa. Since 2013, there has been an interest for this cocktail from the off-trade markets, too. As a result, Monte Scroppino Originale has decided to launch a pouch applicable for this market.
Cartils has developed a pouch that’s impactful and recognisable for Monte Scroppino Originale customers. The new design has a curvy shape and soft texture.
The introduction of the new packaging is expected to help boost sales nationally and internationally.
The new pouch is available in Dutch and US markets.
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