The company has raised $1.5m of the $1.9m in financing offered for the round.
Trovita is utilising the proceeds from this financing to manufacture and commercialise an innovative ready-to-drink nutritional shake, sold under the brand name ENU.
ENU is a naturally enhanced, complete nutritional shake with more protein and less sugar than established brands. ENU is made with non-GMO and organic ingredients and has no added sugar, corn syrup or artificial sweeteners.
A team of doctors and dieticians developed the product because of their dissatisfaction with current options for supporting the nutritional needs of cancer patients.
“We are pleased to be moving forward with our operating plan, and with the very positive feedback we have received from major accounts that are evaluating ENU during the initial launch period,” said William Brown, CEO of Trovita Health Science. “Our investors believe in our mission, and understand there is an opportunity to improve the nutritional choices for people requiring supplemental nutrition. There is a significant unmet need for a healthier ready-to-drink product that provides higher calories and higher protein content in a small serving size, while delivering on the customer’s expectation of great taste.
“ENU provides a new option for a broad range of consumers seeking to supplement their diets, including people with active lifestyles such as endurance athletes, or people experiencing undesired weight loss who seek to gain or maintain weight in a healthy way.”
Source: Trovita Health Science
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