Opinion

Great packaging initiatives

Richard Hall29 Oct 2010

Last weekend, I read about four separate packaging initiatives of great environmental merit.

They are …

Stonyfield Farm in the US is pioneering yogurt cups made from plants, cutting carbon emissions by 48%.
Arla in the UK is already using 15% recycled plastic in all of its milk ‘polybottles’, and is aiming for 50% by 2020.
Coca-Cola expects to produce 5bn bottles with 30% plant-based materials in 2011, and plans to introduce Odwalla fruit juice bottles with 96% plant ingredients next March.
Stora Enso and Tetra Pak have developed new technology in Spain that enables recovery of the plastic and aluminium in beverage cartons.

As I keep saying, it would be even greater if local and national government recycling schemes advanced at the same pace.

Richard Hall is chairman of Zenith International. You can also read his blog at BevBlog.

About the author

Richard Hall is chairman of Zenith International.