Opinion
Profit from kindness
Here are some quotes to savour: “Three things in human life are important. The first is to be kind. The second is to be kind. And the third is to be kind.” – Henry James, novelist.
“Kindness = Repeat business = Profit.” – Tom Peters, management guru.
“Hard is soft. Soft is hard.” – In search of Excellence by Tom Peters and Bob Waterman.
“We don’t take people to the elevator, we take them down to the street.” – David Ogilvy, the father of modern advertising.
I rarely read management books. I rely more on experience and instinct, but I check against summary articles. These quotes really struck a chord. Other key words for me are courtesy, service, imagination and value.
What are yours? I’d be most interested.
In terms of values, Zenith’s are expertise, excellence, challenge and partnership. I refer to them in making any serious business decision. These musings were prompted by an article in the Financial Times on 24 August.
For more, go to Tom Peters’ website or read his new book, The Little BIG Things.
Richard Hall is chairman of Zenith International. You can also read his blog at BevBlog.
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Richard Hall is chairman of Zenith International.
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