Opinion
The UK’s worst litter brands revealed

Shame on you, public at large. A recent survey by Litter Heroes collected 7,796 branded items of litter in British cities and found that the most common were …
Culprits
- 34% drinks cans and bottles
- 16% confectionery wrappers
- 13% fast food
- 10% cigarette packets
- 8% crisp packets.
We should all put more pressure on those who litter
The five most prevalent brands were:
- 4.9% Coca-Cola
- 4.1% Walkers crisps
- 3.6% McDonald’s
- 2.7% Cadbury
- 2.0% Red Bull.
This leads me to three conclusions:
- We should all put more pressure on those who litter.
- We should also demand better facilities to collect litter and recycling.
- We should ask Litter Heroes to include cigarette ends and gum next time, as I fear the wrappers would be heavily outnumbered by the contents. Literally.
About the author
Richard Hall is chairman of Zenith International.
