Agropur’s biPro brand has expanded its range of sports nutrition drinks by adding a new protein water line for the Canadian market.
Each 500ml bottle in the biPro Protein Water range contains 90 calories and 20g of protein per bottle, and three flavours are currently available: lemon, berry and orange + caffeine.
All drinks in the range are flavoured with stevia and other natural flavours and are sugar-free, lactose-free and gluten-free, and the protein in the drinks is sourced from whey protein isolate.
The orange flavour also contains 100mg of natural caffeine sourced from guarana extract per bottle, the equivalent of an average cup of coffee.
The drinks are targeted at health-concious consumers, and Agropur claism that the drinks “refreshes and quenches thirst as effectively as plain water”, without the “unwanted calories in some other dairy-based high-protein beverages.”
Currently, only individual 500ml bottles are available for purchase, but cases of 12 will soon be made available, according to Agropur.
biPro Protein Water is available from selected stores in Couche-Tard and Circle K stores in Quebec and in the Atlantic provinces, with a suggested retail price of $3.49.
© FoodBev Media Ltd 2018
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