Producer of premium tea Aiya Matcha has released a new collection of matcha-infused tea made from shade-grown green tea leaves.
The collection includes three premium Japanese green teas – Organic Matcha Infused Gyokuro, boasting a smooth, delicate umami flavour, Organic Matcha Infused Sencha, a bright, refreshing blend of traditional green tea with an aromatic finish, and Organic Matcha Infused Genmaicha featuring a combination of matcha, sencha and toasted brown rice.
Each box contains ten pyramid tea bags and all products are USDA organic and kosher certified.
Nathan Effron, national account executive of Aiya Matcha, said: “Our matcha-infused tea line pays homage to traditional steeped green tea and is a great introduction to matcha. Customers can enjoy traditional green tea flavours enhanced with the subtle flavour notes and umami imparted by organic ceremonial matcha”.
The new line is available in North American markets at all Gelson’s, Lassen’s, Jimbo’s, Whole Foods Market (Canada only) and Metro Market (Canada) locations. Customers will also soon be able to find these products in select Acme Fresh markets.
© FoodBev Media Ltd 2021
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