US-based Arctic Zero has expanded its line of low-calorie, non-dairy frozen desserts with the launch of two new flavours.
Classic Vanilla and Pistachio join Arctic Zero’s range of plant-based frozen desserts made with fava bean protein.
At 40 calories per serving, Pistachio offers a blend of pistachio and amaretto flavour, while Classic Vanilla is described as “smooth and rich” offering the perfect base for a smoothie or shake.
While Arctic Zero initially entered the low-calorie ice cream category with its frozen desserts, it has since reformulated its original line to meet dairy-free diets. The brand’s complete range is now non-dairy and certified plant-based.
The San Diego-headquartered brand claims its better-for-you range is without all the calories and fat that regular ice cream and nut-based frozen desserts have.
Each pint of Classic Vanilla and Pistachio contains 160 calories and is Non-GMO Project Verified, naturally flavoured, gluten-free and low-glycaemic.
The new varieties will join other flavours in its line-up including Salted Caramel, Cookie Shake, Cake Batter, Hint of Mint and Purely Chocolate.
“There has been a lot of disruption in the better-for-you category leaving consumers overwhelmed. The launch of these two new flavours show our fans that we are listening and will continue to focus on being the lowest calorie, plant based frozen dessert available,” said Arctic Zero CEO Jason Paine.
Arctic Zero’s Classic Vanilla and Pistachio flavours are now available to purchase at select grocers and natural food stores across the US.
© FoodBev Media Ltd 2020
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