Bill Bruce, Author at FoodBev Media

Bill Bruce is the editor of Refreshment magazine.

Swedish restaurant brand Malmberg targets overseas

Swedish producer Malmberg Original Water is hoping that UK-based sales partner EPM Brands will deliver a sales boost to... Read more

March 28, 2008

The Coca-Cola Company and illycaffè SpA have announced that they've finalised their global joint venture and will be int... Read more

March 28, 2008

The first major brand extension since Sugar-Free, the natural and premium Red Bull Simply Cola is soon to launch in six... Read more

March 26, 2008

Less polluting vehicles in combination with scheduling technology and tracker devices reduce carbon emissions Read more

March 18, 2008

US-based Hiball Energy has received a major boost by picking up a listing for Hiball Sparkling Energy Water at all 250 A... Read more

March 18, 2008

New bottled water business flush with success – 65% market share changes 750,000 lives in just one year. Read more

March 18, 2008

A US energy drinks company has launched Hard Nutrition Functional Water Systems – a range of vitamin-enhanced waters con... Read more

March 18, 2008