Wild Water contains natural flavours and colours, has no preservatives, is low on sugar and focuses ‘on tasty hydration and meeting the needs of calorie-conscious consumers’.
The functional drink is available in three variants:
“Our natural, flavoured water with the goodness of vitamins has opened a completely new category in the Rs 300 crore functional drink market which excludes the energy drink catergory,” said Mohit Verma, director, Beltek Canadian Water Ltd.
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