Beyond Meat and PepsiCo‘s joint venture, Planet Partnership, has released its debut product made with plant-based protein – meatless jerky.
Beyond Meat Jerky is available in three variants: Original, Hot & Spicy and Teriyaki.
The ‘beef’ jerky is marinated and slow-roasted and contains plant-based ingredients such as peas and mung beans, as well as 10g of protein, no cholesterol, GMOs, soy or gluten.
Founded in 2021, Planet Partnership plans to produce snacks and beverages, expanding its technology and growth within the plant-based protein market.
Dan Moisan, CEO of Planet Partnership, said: “We are thrilled to introduce the first product from Planet Partnership, our joint venture with Beyond Meat and PepsiCo. The nationwide launch of Beyond Meat Jerky will make plant-based meat accessible to millions of households. It tastes great, it’s a good source of protein and it’s convenient to eat whether you’re on the go, at the office or out on adventures.”
The brand’s first shelf-stable launch will be available in three different sized packs, with pending availability across grocery stores, gas stations, club stores and pharmacies.
© FoodBev Media Ltd 2023
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