Blossom Water releases new, reformulated botanical waters

Blossom Waters has released new a reformulated version of its botanical water range, which will go on sale in the US.

Made with natural spring water infused with botanicals derived from flower blossoms, Blossom Water Version 2.0 offers a new option in the growing flavoured water market.

Blossom Waters claims that the reformulated drinks contain half the calories and sugar content than the original drinks, containing only 10 calories and 2g of sugar per serving.

The range features five different flavours: lemon rose, mango hibiscus, pomegranate geranium, plum jasmine and grapefruit lilac.

Blossom Waters also claims that the drinks can help to support the immune systems of consumers, as the drinks are the first water beverage to incorporate Staimune, an FDA GRAS functional ingredient that was developed by Ganeden, now part of Kerry Group.

Michael Bush, executive director at Kerry and formerly President & CEO at Ganeden said: “Staimune is Kerry’s most recent innovation for maintaining and supporting a healthy immune system. It’s made with inactivated GanedenBC30, a probiotic strain that has rigorous scientific backing and has earned widespread consumer trust.

“In keeping with its probiotic heritage, Staimune interacts with immune cells lining the digestive tract.

“These cells constitute fully 70% of the immune system, and Staimune helps ready their response to system challenges and stressors when it’s taken regularly.

“So consumers might want to consider a product like Blossom Water as part of their daily hydration regimen. Blossom Water will be the first water to incorporate Staimune, and we at Kerry are really excited to see this partnership bloom.”