Bonduelle, a vegetable processing company, has released a new Harvest Bowl for consumers to enjoy hot lunch on the go.
Continuing the trend of convenience options, the Harvest Bowl can be heated in three minutes. The range is currently available in various options such as Chipotle Chicken, Basil Pesto with Turkey Meatballs, Moroccan Inspired Chicken and Korean Inspired Beef. The Moroccan and Korean inspired flavours also homes in on the consumer interest in world flavours.
Bonduelle Fresh Americas executive chef Jeff Haines said: “Consumers today want lunch options that are fresh, delicious, filling and convenient. In fact, 55% of US consumers said they were looking for quick and easy meal options.
“This unique new hot lunch option features high-quality meat proteins, fresh veggies and healthful grains all combined with delicious globally-inspired sauces for a quick, satisfying lunch in less than three minutes.”
Bonduelle noted that their products are clean-label focused: free from artificial preservatives and flavours, and the brand also aims to retain the freshness of all their available products through packaging which keeps each ingredient separate.
The release of the Harvest Bowl product line coincides with the launch of the brand in the US, and Bonduelle said that national US distribution is expected to increase in the coming months.
© FoodBev Media Ltd 2019