Utz Brands has expanded its Boulder Canyon range with the introduction of a line of thin-cut potato chips cooked in avocado oil.
With a ‘unique’ buttery flavour and crisp bite, the new Boulder Canyon Thin & Crispy chips are available in classic sea salt and cheddar sour cream variants.
In addition to the new line, Boulder Canyon offers more than 30 different potato chip varieties, cooked in ‘better-for-you’ oils, including olive, sunflower, safflower and avocado.
“As a trailblazer in better-for-you snacking, Boulder Canyon looks to the great outdoors for inspiration,” said Mickey Burnett, VP, marketing craft & BFY brands, Utz Brands.
“We seek paths which will take us to new taste adventures and to snacks you can feel good about. We’re thrilled to share something so new and refreshing with our loyal fans and adventure snackers alike.”
Boulder Canyon snacks can be found in retailers across the US, or purchased via the brand’s website.
Last year, Utz debuted new branding for the Boulder Canyon brand, inspired by its Colorado roots.
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