Frozen gluten-free snack brand Brazi Bites has released a range of Latin-inspired Homestyle Breakfast Sandwiches in four varieties: Bacon, Turkey Sausage, Double Egg and Turkey Bacon.
Launching at Target, the microwaveable single-serve breakfast sandwiches feature cage-free eggs and nitrate-free bacon sandwiched between slices of gluten-free bread.
“After conducting extensive consumer market research and nearly a year of R&D, it became clear to us that shoppers are looking for better breakfast options that are delicious, accessible, and make their mornings easier,” said Junea Rocha, co-founder and CMO of Brazi Bites.
“With limited gluten-free breakfast sandwich options on the market, and no single-serve, we knew we could create something truly unique to help drive growth in this space. True to our brand mission, our new Homestyle Breakfast Sandwiches deliver on taste, texture and quality to help create meaningful moments of joy at mealtime. We feel confident consumers will love the taste and ingredient profile of our new sandwiches and are excited to bring more better-for-you shoppers to the category!”
The sandwiches are inspired by Brazil’s grilled cheese (or queijo-quente), are packed with 16-19g of protein and feature a Micro~Grill™ crisping sleeve “that turns ordinary microwaves into a convenient panini-type grill for perfectly toasted bread every time,” a company statement said.
© FoodBev Media Ltd 2020
World Beverage Innovation Awards – NOW OPEN FOR ENTRIES!
The awards celebrate excellence and innovation across the global beverage industry.
Don’t miss out on having your innovations recognised on a global scale.
Early bird deadline 11 June – enter now!