Scotland’s largest independent brewery, BrewDog, has launched a new UK import and distribution division in an attempt “to spread the craft beer revolution around the globe”.
The company has also agreed an exclusive deal to import beers from San Diego-based craft brewery Stone Brewing Co., providing full UK availability to its entire product range including IPAs and ales.
BrewDog will make bottles of Stone Brewing Co.’s beers immediately available through its website, with keg beers being introduced for trade customers by April.
BrewDog co-founder James Watt said: “We have always been huge fans of Stone Brewing Co. and have been lucky enough to make some epic collaboration beers with them. They have always been an inspiration to us, having been frontline ambassadors of the craft beer revolution in the USA for almost 20 years. This partnership is a natural extension of the passion we share for getting people excited about craft beer and shaking up the status quo. With this new deal, the flourishing UK craft beer scene just got even more exciting.”
Stone Brewing Co.’s CEO and co-founder Greg Koch said: “In addition to being our craft beer compatriots, I count James and Martin as great friends and this new distribution agreement is a great opportunity for us to work together. The British beer scene is about to get an influx of our signature bold, flavourful and aggressively styled ales. With a team educated and passionate about craft beer, along with refrigeration through every step of the distribution process, we know the BrewDog team will deliver our beer to fans at the peak of freshness.”
© FoodBev Media Ltd 2022
World Beverage Innovation Awards – NOW OPEN FOR ENTRIES!
The awards celebrate excellence and innovation across the global beverage industry.
Don’t miss out on having your innovations recognised on a global scale.
Deadline for entries 23 July – enter now!
Don’t get left behind
Start your free Foodbev magazine trial today and join thousands of fellow industry professionals in receiving food and drink trends direct to our business.
Click here to start your free trial