With kombucha drinks becoming a rising global trend, Brothers & Sisters is determined to make the case for it in Poland with three product offerings for the sector.
Health and wellness is a rising consumer interest, and kombucha products are increasingly becoming a part of the wellness space for beverages.
Ginger, classic sencha, and lemongrass and kefir are the three options on offer from Brothers & Sisters, which reflect the strives towards healthy diet choices through flavour combinations. Each option contains live bacterial cultures responsible for good gut health, a feature of many kombucha drinks.
Brothers & Sisters said: “Probiotics are a natural element of bacterial flora and support the digestive and immune system, and also produce vitamins such as K and B12. We propose a healthy portion of ferment in a refreshing form.”
The company also says that kombucha is a growing trend in Poland, a region that is ready to embrace the probiotic beverage as part of a new era of health and wellness. It claims that its range is one of the first to bring kombucha to Polish consumers.
The bottles are packaged with amber glass to protect them from UV rays.
The company went on to say: “Kombucha has been around for thousands of years, but [the] last decade made it really popular across many countries due to its health benefits and original taste. Antioxidants from tea, organic acids produced during the process, vitamins C and B and living microorganisms are just [a] few of [the] kombucha beverage benefits.”
© FoodBev Media Ltd 2019
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