Flavoured lemonade brand Calypso has released a new line of light lemonades in four flavours, targeting health-conscious consumers this summer.
Manufactured by the King Juice company, the original Calypso Lemonade recipe was created in 1985.
The new line-up will expand the brands portfolio of lemonades, limeades, and tea and lemonade combinations, each based on the original recipe.
Each beverage in the Calypso Light range contains 0g of sugar and only five calories per bottle.
Made with real lemon fruit bits, the natural flavours are inspired by the taste of the islands featuring Original, Ocean Blue, Strawberry and Southern Peach.
“We’re passionate about our island-inspired drinks, and we love watching our community unwind, relax and experience a mini ‘vacation in a bottle,’” said David Klavsons, CEO of King Juice Company.
Klavsons added: “Launching just in time for summer, the light line is perfect for sugar and carb conscious consumers; we created these drinks to help more people enjoy all the delicious flavours Calypso is known for, regardless of their diets or health needs.”
Calypso Light Lemonades will be available to purchase for an RRP of $1.79 per bottle at Kroger in early April, with additional retailers to follow.
© FoodBev Media Ltd 2021
World Beverage Innovation Awards – NOW OPEN FOR ENTRIES!
The awards celebrate excellence and innovation across the global beverage industry. Don’t miss out on having your innovations recognised on a global scale.
Deadline for entries 23 July – enter now!
Don’t get left behind
Start your free Foodbev magazine trial today and join thousands of fellow industry professionals in receiving food and drink trends direct to our business.
Click here to start your free trial
Your privacy We use small files known as ‘cookies’ to enhance your experience of the FoodBev website and analyse site-traffic. Read about how we use cookies or how you may control them in our updated privacy policy and cookie policy. If you continue to use this site, you consent to our use of cookies. Click the ‘OKAY‘ button at the top right of this panel to accept or click here for more information.