So much has happened in such a short space of time, as the site has adapted to changing technology, design and usability challenges. It has undergone facelifts, diets, editorial changes and much SEO tinkering, yet it remains a solid and effective means of reaching out to inform those in the food and drink sector.
In the last 12 months, we’ve seen our unique visitor figures rise more than 70%, and our pageviews topped 1.2 million. It’s taken a lot of hard work to reach this stage of FoodBev.com’s development, and many people have been involved, some still here at FoodBev Media and some who are no longer with us.
We also boosted our social media activities in leaps and bounds, taking our established LinkedIn Group to even greater heights by welcoming thousands of new members. The number now stands at 13,000+. Likewise, Twitter swelled its numbers, as did our YouTube count and our Flickr views. As reward for our many efforts, we were a finalist in the 2013 Online Media Awards, in the company of some very big hitters in the ‘Best Use of Social Media’ category.
With our Pinterest boards performing well, and Tumblr fast on its heels, this year looks to be another strong one in reaching out to our many visitors.
I’d like to take this opportunity to remember dairy expert Geoff Platt, who passed away last year. I remember when he used to struggle to come to terms with how technology was seemingly passing him by, and I remember the effort he put in to make sure he was still a part of what was going on. His contribution to the success of FoodBev.com should never go unnoticed.
So, here’s to another year of online success. Be sure to send us your news, your expert opinions and your comments. We value you as much as you value us. We wouldn’t be here without you.
© FoodBev Media Ltd 2024