Hamdi Ulukaya, founder and CEO, Chobani.
Chobani has announced its plan to open the Chobani Food Incubator, a first-of-its-kind programme to invest in and cultivate emerging food entrepreneurs. Chobani Food Incubator will invest in, support and scale young and growing companies.
Building on Chobani’s mission to create better food for more people, the Chobani Food Incubator aims to give food entrepreneurs the resources, workspace and support to launch and disrupt their respective categories.
The Chobani Incubator will be based in New York City and will include a commercial kitchen and office space. Going beyond a shared kitchen, the six-month programme is intended to provide collaboration with the Chobani leadership team, classes and training programmes. Chobani also expects to provide direct access to top chefs and food leaders in the industry, facilitating contacts with its extensive network.
“Today, we’re opening our doors to entrepreneurs who share our vision for better food for tomorrow; food that’s natural and affordable,” said Hamdi Ulukaya, founder and CEO, Chobani. “Making a product the right way isn’t always easy, but we’ve proven that the model works. I’m excited to work with entrepreneurs who share our goal and who can benefit from our experience.”
The incubator programme will culminate in a demo day, where each company will have the opportunity to present to the leading food distributors and retailers.
Chobani will open the call for pitches from interested entrepreneurs in December 2014, and will select up to 10 companies to join the first round.
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