Extending its existing range of CapColors and ColorFruit, Chr. Hansen is launching four new colour solutions for the beverage industry.
With two new orange and two new yellow solutions, the company aims to give beverage manufacturers better choices when it comes to colour, performance and cost.
The CapColors orange solutions utilise Chr. Hansen’s newest patented encapsulation technique to improve the functionality of the natural colour in the final application. The orange solutions require that the final application contains a small amount of juice to stabilise the colour.
The two transparent yellow Colorfruit emulsions are said to offer a versatile colour solution in both juice and non-juice based applications. The clear transparent colour offers a natural alternative to dyes such as tartrazine or sunset yellow.
Chr. Hansen global marketing director Jakob Dalmose Rasmussen said: “At Chr. Hansen Natural Colors, it is our goal to help food and beverage manufacturers meet the increased demand from consumers for natural colour ingredients.
“This is true also in the beverage category which has its own unique challenges with colour when it comes to stability and performance. With our patented encapsulation technique and state-of-the-art emulsion products, we are able to provide stable colour solutions with high resistance to heat treatment and light exposure.”
He added: “At Chr. Hansen we are determined to stay in the forefront of innovation in the beverage colour market, providing the newest natural colour possibilities. That is why we are delighted to launch these four new solutions. They are an example of how we apply our innovative technology to serve the beverage industry.”
Stine Kreutzmann, technical industry manager at Chr. Hansen Natural Colors, has worked on the development of these new colour solutions: “The four new colours are in liquid form and are easy for manufacturers to use. The colours are high strength, versatile and robust, offering multiple shade nuances from deep orange to transparent yellow.
“All products are stable towards heat treatment and light exposure, and they do not create any neck ring in the final application. As we know cost is always a parameter in beverage production, we have strived to deliver a cost efficient solution without compromising on quality.”
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